Winning the Battle for Relevance
How you ever wondered how it is that iconic brands and great ideas go from prominence to obsolescence while their competitors go from strength to strength? The secret to maintaining growth, vitality and momentum for many years and decades comes down to one thing and one thing only… relevance.
In this unique, fast-paced and compelling presentation, Michael McQueen explores:
- Why most businesses don’t realize they are losing relevance till it’s almost too late
- ‘The Relevance Curve’ and what it means for every business, leader, idea and brand
- The 5 major causes of decline and obsolescence
- How to check your “Silent Pulse” and gauge the true health of a business
- Proven strategies for remaining relevant or regaining relevance as times and needs evolve
Audience members will leave this session challenged to reflect on their relevance in the modern marketplace while at the same time equipped with strategies for navigating change through innovation, strategic thinking and re-positioning.
IDEAL FOR: Clients looking for themes of leadership, change management, strategic planning or innovation.
The Shape of Things to Come
Just as opportunity favours the prepared, the future belongs to those who embrace it and opportunities it presents.
In this compelling, research-rich and fast-paced presentation, Michael McQueen will outline:
- the shape of your future consumers - how they’ll buy, what they’ll buy and why they’ll buy
- the shape of our future society – how we’ll live, where we’ll live and what society will look like
- the shape of the future workforce – who they’ll be, how they’ll work, and what will engage them.
This presentation looks at the key trends that will reshape consumers, society and the workplace over the coming decades. Leaders, business owners and sales teams will leave this presentation with a clear snapshot of what’s to come as well as strategies for navigating the changes ahead.
IDEAL FOR: HR, marketing, financial services, retail, sales-focused clients.
De-Coding Generation WHY
If you have you ever found yourself confused, frustrated or even offended by the attitudes and expectations of today’s younger generation, you are not alone. Employers, leaders and educators the world over describe this group as being technology addicted, impatient, unfocussed and disrespectful.
In this humorous, revealing, and engaging presentation, Michael McQueen highlights:
- The 5 generations of the 20th century – who we are, how we’re different and what it all means
- The defining attitudes and values of Generation Y
- The key social trends that are shaping youth culture around the globe
- Practical strategies and insights for motivating, connecting with and engaging across the generation gap
- Why employers, marketers and educators can’t afford to ignore younger generations
This presentation looks at why the younger generation thinks and behaves so differently to their elders – and how to bridge the gap. Audience members leave this session with a clear idea of what is shaping the next generation, why they are the way they are, and how to connect with them in meaningful ways.
IDEAL FOR: HR, leadership, sales and multi generational industries (finance, pharmaceutical, retail, hospitality, tourism)
Building Resilient Young People
Do you ever fear that the convenience and nurturing that today’s young people enjoy may have come at the expense of their capacity for resilience?
In this revealing, practical and engaging presentation for educators, Michael McQueen explores:
- What resilience is and why it seems so rare in young people
- How resilience is connected to mental health and student outcomes
- The 7 core beliefs of resilient people
- Proven strategies for building character strength in the next generation
This presentation looks at why younger generations lack resilience and why school educators play a key role building it in their students. Audience members will leave this presentation with insights into what is shaping today’s young people and their approach to life’s hardships as well as strategies for building resilience in students.
IDEAL FOR: school teachers, principals, TAFE college staff groups and parent audiences.
In addition to the above presentations, Michael can deliver tailored half-day and full-day programs. | 
Decoding Generation Y
Winning the Battle for Relevance
